When Milwaukee Brewers announced a free watch party for National League Championship Series Game 3, the city’s baseball faithful practically spilled onto the streets.
The gathering is set for Thursday, October 16, 2025, at 5:08 PM Central Time in Davidson Park, a 4‑acre green space tucked behind the Harley‑Davidson campus on West Juneau Avenue. It’s not just a big screen; it’s a 200‑inch, stadium‑style television flanked by supplemental monitors, all broadcasting the Brewers‑vs‑Los Angeles Dodgers showdown from Dodger Stadium.
Why This Matters: A Historic Milestone for Milwaukee
The Brewers’ appearance in the NLCS is historic. After switching to the National League in 1998, this is their first trip to the league’s championship round. The 2025 regular season saw Milwaukee post a league‑best 97‑65 record, clinching home‑field advantage for the first two games at American Family Field on October 13‑14. A win in Game 3 would push the series back to Milwaukee for a potential Game 5, and Games 6‑7 could land here on October 20‑21 if the series extends.
“We’ve never been closer to a World Series in our modern era,” said Matt Wiese, the Brewers’ senior vice president of community outreach. “Giving fans a place to celebrate together is part of our identity as a team that belongs to this city.”
What Fans Can Expect on the Grounds
Beyond the mammoth screen, the event is a mini‑festival. Local food trucks will roll in, serving everything from bratwurst to vegan tacos. Tailgate games—cornhole, giant Jenga, and a “hit the target” baseball toss—are scattered across the lawn. Kids can get their faces painted, craft their own pennants at a DIY station, and snap photos with the mascots.
Speaking of mascots, the beloved Bernie Brewer will be on hand, along with Barrelman, the Famous Racing Sausages® (including Bratwurst, Polish Sausage, Italian Sausage, Hot Dog, and Chorizo), and the high‑energy 4‑1‑Force cheerleading squad. Their presence turns the park into a carnival rather than just a viewing area.
A local DJ will spin classic rock and contemporary hits, keeping the vibe upbeat from pre‑game through the final inning. Attendees are encouraged to bring lawn chairs or blankets—there’s no seating chart, just open grass and a communal spirit.
Logistics: Getting There and Staying Safe
Parking near the Harley‑Davidson campus is limited, so the Brewers advise fans to use public transit or rideshare services. For those who insist on driving, prepaid parking spots are available through the MLB Ballpark app; only credit cards are accepted, and purchases must be made ahead of time.
Security will be visible but unobtrusive, with plain‑clothes officers patrolling the perimeter. The park will have portable restrooms and hand‑sanitizing stations, reflecting the organization’s post‑pandemic health protocols.
Broadcast Details and How to Follow the Action
All NLCS games are airing exclusively on TBS and truTV, with streaming on HBO Max. Local fans can also tune in on WTMJ 620 AM/103.3 FM for radio coverage. The Brewers have set up a live social‑media wall at the park, pulling in fan tweets, Instagram posts, and Facebook comments in real time. Those who miss the event can catch a replay on the team’s YouTube channel, where highlights are posted within 24 hours.
Reactions from the Community and Rival Fans
Milwaukee residents have taken to social media with a mix of excitement and nostalgia. One longtime fan posted, “I remember watching the 1982 and 2008 playoff runs on a busted TV in the basement. Now we’re here, under the stars, with a 200‑inch screen. It’s surreal.”
Los Angeles fans aren’t idle either. The Dodgers organized a parallel watch party at The Regent Theater on October 14, featuring a 20‑foot LED wall, DJ sets, and a guest appearance by former Dodger pitcher Kyle Garlick. Both cities are turning the postseason into a cultural event, underscoring baseball’s role as a unifying pastime.
What’s Next: Potential Future Events and the Road Ahead
If the Brewers clinch Game 3, the organization hinted at a follow‑up celebration for Game 5, possibly on the campus of the University of Wisconsin‑Milwaukee. Should the series stretch to Games 6‑7, a second watch party is slated for October 20‑21 back at Davidson Park, though details are still being hashed out.
Meanwhile, the Brewers are also gearing up for the possibility of a World Series run. The club’s front office has already begun scouting potential promotional partners for a championship parade, should the ultimate prize be secured.
Key Facts
- Date & Time: Thursday, Oct 16, 2025, 5:08 PM CT
- Location: Davidson Park, 3725 W Juneau Ave, Milwaukee, WI 53208
- Screen Size: 200‑inch main display + supplemental monitors
- Attendance: Free and open to the public; lawn chairs and blankets encouraged
- Team Record: Brewers 97‑65 (best MLB record, 2025)
Frequently Asked Questions
How can fans get to the watch party without paying for parking?
Fans are encouraged to use Milwaukee’s public transit routes #23 and #90, which stop within a ten‑minute walk of the Harley‑Davidson campus. Ride‑share services like Uber and Lyft also offer drop‑off zones near the park, eliminating the need for a parking permit.
What safety measures are in place for the outdoor event?
The Brewers have partnered with the Milwaukee Police Department for a visible security presence, and the park will feature portable hand‑sanitizer stations, clearly marked medical tents, and a crowd‑control plan designed to maintain social distancing where possible.
Will there be any special promotions for Timeless Ticket holders?
Yes. Timeless Ticket holders can redeem a complimentary food‑truck voucher at the watch party by scanning the QR code sent to their email on October 12. The voucher is valid for one item per person, up to a $15 value.
What are the chances the Brewers will host another watch party if they win Game 3?
Team officials have hinted at a “Game 5 Celebration” at the University of Wisconsin‑Milwaukee campus, with a similar 200‑inch screen setup and a post‑game concert. Exact details will be released after Game 3 concludes.
How does this event compare to previous Brewers postseason watch parties?
The 2025 NLCS gathering marks the largest ever, featuring the biggest screen, the most mascot appearances, and a broader food‑truck lineup than the 2023 NLDS event at American Family Field, which only offered two auxiliary monitors and limited vendor options.
